Fast 10 Color /13 Golden Ash

Fast 10 Color /13 Golden Ash

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A professional and permanent color that works in just 10 minutes, guaranteeing 100% coverage of white hair.

18 Nuances and 5 chromatic series: NATURAL, BROWN, GOLDEN, COPPER and RED, to intensify the tones, play with shades, enhance the brilliance or light up the colors with vibrant reflections.

The formulation of Fast Color 10' is enriched with latest generation carrier substances capable of accelerating the penetration of the pigment inside the hair, guaranteeing absolute fidelity to the result and a uniform result.

Mallow extract, with antioxidant properties, restructures and regenerates the fiber, bringing shine, while Orchid extract invigorates and softens the hair.

In line with the sustainability choices that distinguishus, Fast Color 10' packaging is kind, made up of recycled aluminum tubes, caps produced with the least possible use of plastic and boxes made of compostable FSC certified paper.

  • NUANCE 7/13
  • Permanent color in 10 minutes
  • 100% coverage of gray hair
  • Intensification of color tones
  • No pigment overload
  • Extreme brightness
  • Delicate fragrance with floral notes
  • With Ammonia
  • Vegan Friendly
  • Eco-sustainable pack
  • Without PPD and Resorcinol


  • Mix color with Coactivator Cream 20/30/40 vol. * with ratio 1: 1
  • Apply on the base
  • Leave on for 10 minutes
  • Emulsify the color with 'water and rinse
  • Shampoo with the most appropriate Alter Ego Italy treatment

* 20vol. on white hair, 30vol. on rarefied white hair and 40vol. to lighten the natural background up to 3 levels

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